Leading with Positivity & Objectivity | Brandi Martin

Brandi Martin

President & CEO

Brandi Martin, President & CEO, InstaFab, has always been fascinated by leadership and the idea of positively impacting the world. Even as a child, she found herself naturally drawn to organizing and leading groups of people toward a common goal. Whether it was planning a game with friends or working on a school project, Brandi was always eager to take on a leadership role and make a difference.

As she grew older, her interest in leadership only intensified. Brandi became more and more passionate about the idea of bringing people together to create positive change in the world. Watching her father, a skilled leader in the military,

and grandfather, a respected community leader, gave Brandi valuable insights into what it takes to be an effective leader.

“I saw how they were able to communicate their vision and inspire others to join them in achieving their goals. I also saw how they were able to earn the respect and loyalty of their teams through their intelligence, charisma, and servant leadership style,” says Brandi. “As I continue to grow and develop as a leader, I’m always striving to improve my skills and learn from the experiences of others. I’m committed to being a lifelong learner and using my leadership skills to positively impact the world.”

Brandi’s approach to work is defined by a sense of levity, which allows her to maintain a positive outlook and have fun while pursuing her goals. She believes in upholding objectivity in the workplace, analyzing situations with an impartial lens, and limiting bias to make the best decisions possible. Brandi also needs to recognize the importance of acknowledging small wins and inspiring her team to do more positive work. “My leadership style has created a highly motivated and successful workplace culture. By leading with positivity and objectivity, I have fostered an environment where my team members feel supported, valued, and empowered to do their best work. Ultimately, I believe that creating a positive workplace culture leads to greater success for the team as a whole,” states Brandi.

Becoming A Leader

Brandi’s leadership style is empathetic and servant-focused, and she has found it to be highly effective in both the manufacturing and construction industries. “Despite some people viewing this approach as “soft” or ineffective, it is actually rooted in treating people with respect and dignity while building trust among teams,” explains Brandi. “To me, emotional intelligence and self-awareness are crucial in learning and growing from my interactions with others.” Gratitude and grit are also an essential aspect of Brandi’s leadership style. She makes it a point to recognize and celebrate the progress made by her team rather than only focusing on areas that need improvement.

“Unfortunately, my leadership style is not as widely accepted among male leaders. However, I firmly believe that society’s perception of grace and kindness as weaknesses is changing, and more leaders are recognizing the value of this approach,” asserts Brandi. “Leading with empathy and respect does not mean being a pushover. Instead, it reflects a leader’s professionalism and commitment to treating people with the respect they deserve.”

As a leader, Brandi is dedicated to ensuring the professional growth of her team by providing real-time feedback and guidance. By calling team members back on track and acknowledging their successes, she creates an environment of accountability and recognition that inspires her team to excel. Moreover, she goes beyond just providing feedback and recommending books, podcasts, and training to help team members develop and expand their skill sets. “I recognize the importance of annual reviews, but they should never be a substitute for real-time feedback. This approach reflects my commitment to transparency, accountability, and continuous improvement, which undoubtedly contributes to the success and growth of my team,” says Brandi. Armed with this brilliant mindset, Brandi has been taking the company to new heights.

Towards A Productive Future

Brandi is a driven and ambitious professional who constantly strives to achieve new and meaningful goals. Currently, in her first year at INSTAFAB Company, she is focused on stabilizing the business and how it can positively impact the community and among the customers and competitors. She aims to lead her team toward becoming a beacon of support and collaboration in the industry, inspiring and fostering partnerships with others. While this is just one of Brandi and her company’s objectives, she must keep other exciting and substantial goals under wraps for the time being. Rest assured; they are all being approached with the same level of determination and enthusiasm.

As Brandi continues to grow INSTAFAB Company, she also takes on a leadership role on the National Small Business Association’s Leadership Council Advisory Board. She is determined to address the skilled labor shortage crisis plaguing the building trades industry and threatening society’s growth and development. “I am aware that this is a complex issue that requires a holistic approach, and I am committed to advocating for policy changes that will help address this crisis,” she states. “It is my belief that by setting high targets and working tirelessly to achieve them, we can drive real change and create a lasting legacy in our field.”

On the personal front, Brandi is embarking on a journey to pursue her doctorate degree while leading the INSTAFAB Company. “I am passionate about teaching and empowering others to pursue their dreams. I believe in the power of education to unlock potential, and I plan to give back by teaching others what has been taught to me,” elucidates Brandi. “Ultimately, my goal is to pivot towards teaching as I near retirement, or while in retirement. I am excited about what the future holds and look forward to making a positive impact on both professional and personal fronts.

"As I continue to grow and develop as a leader, I’m always striving to improve my skills and learn from the experiences of others. I’m committed to being a lifelong learner and using my leadership skills to positively impact the world. "

Brandi Martin

President & CEO

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